Guides
How to optimize the text, imagery, and layout of your ads.
How to structure the sounds and letters in your product or business name
What happens in our brain when we make a decision?
What does each color mean and why?
How to choose the right words and composition for maximum impact
Hidden factors that influence online purchases.
Why do fonts have personality and how can you choose the right one?
Simple techniques to maximize your deal in any negotiation.
How to choose the right size, shape, and material of your product’s packaging.
Digits, fonts, and framing. How to choose the best price for any product or service.
A list of 100 best practices in user experience and interface design.
Why micronetworks are the secret to going viral.
Which stimuli capture attention and why?